I'm a software engineer, and I tried to find problems to solve. I found Reddit to be a good place for it because it has a lot of people talking about their pains and solutions. While it's a good resource, it's time-consuming to filter posts and comments. I decided to automate the process and create a tool that did natural language processing and filtered the necessary data.
Then I figured out Reddit has a lot more to offer, it could be used as a market research tool. Thus I pivoted the tool to now Olwi.